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Moev Annurcatin Water Treatment 300ml – silicone-free Korean hair treatment with steam-pack effect

Collection: Korean Hair Masks | Deep Nourishing Treatments for Damaged Hair

Deeply nourish and repair your hair with Korean hair masks. Hair masks are intensive treatments that restore moisture, repair damage and boost shine. Our curated collection of nourishing hair masks transforms dry, damaged and frizzy hair into soft, smooth, healthy-looking locks.

What Hair Masks Do

Hair masks deliver intensive, deep nourishment and repair to dry, damaged hair, restoring moisture, smoothing the cuticle and boosting softness and shine in one treatment.

Target Your Hair Concern

Whether it's dryness, damage, frizz or dullness, a hair mask restores and transforms — from protein repair masks to deeply hydrating, smoothing treatments.

Mask vs Conditioner

Conditioners give light daily moisture, while masks are richer and more intensive, used weekly for deep repair. Use both for healthy, well-conditioned hair.

Explore More Hair Care

Browse the full Hair Care range and add ongoing repair with leave-in Hair Treatments and serums.

Best-Selling Brands

Shop trusted hair masks from Karseell for collagen masks, Mielle for nourishing care, and other loved hair brands.

How to Use

Apply to clean, towel-dried hair, focusing on mid-lengths and ends. Leave for 5–20 minutes (or as directed), then rinse thoroughly. Use 1–2 times a week for best results.

Frequently Asked Questions

How often should I use a hair mask?

Most hair masks work best used 1–2 times a week. For very dry or damaged hair you can use them more often, focusing on the mid-lengths and ends.

What's the difference between a hair mask and conditioner?

Conditioners offer light daily moisture, while hair masks are richer, more intensive treatments used weekly for deep repair and nourishment of dry, damaged hair.

Should I apply a hair mask to my roots?

Focus the mask on the mid-lengths and ends, which are older and more damaged. Avoid heavy application at the roots, which can weigh hair down.

How long should I leave a hair mask on?

Follow the product instructions, usually 5–20 minutes. Leaving it longer than directed doesn't add much benefit. Rinse thoroughly for soft, non-greasy results.

Can I use a hair mask on color-treated hair?

Yes, many nourishing hair masks are safe for color-treated hair and help maintain condition. Choose sulfate-free, color-safe formulas and check the label.